glade museum of feelings - experience

The Museum of Feelings was a large scale interactive installation in lower Manhattan that allowed visitors to experience the connections between scent and emotion. We helped bring the first Cannes Lion awards to our client, Glade. In addition to the Museum itself, we built an interactive website that, based on various input, generated a 'Moodlens' - a colorful emotion portrait.

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Recognition:

Cannes Lions: Live Brand Experience (Gold Lion), Omni-Channel Experience (Silver Lion), Spatial Brand Installation & Experience (Bronze Lion), Creative Data (Bronze Lion), Cyber (Shortlist), Digital Craft (Shortlist), Promo & Activation (Shortlist), Entertainment - Social Brand Experience (Shortlist), Media (Shortlist).

OneShow: Cross-Platform: Innovation - Brand Transformation / Brand Transformation (Silver), Responsive Environments: Consumer - Architecture / Architecture (Silver), Interactive (Merit), Experiential - Cross Platform (Merit), Print & Outdoor (Merit).

Webby Awards Honoree - http://webbyawards.com/winners/2016/advertising-media/features/technical-achievement/museum-of-feelings/

Clio: Brand Design (Gold)

London International Awards: Design Installation (Silver), Digital (Finalist), Innovative Use of Digital (Finalist).

Fast Company Feature: https://www.fastcocreate.com/3053990/indulge-in-your-feels-at-glades-museum-of-feelings

VICE: https://video.vice.com/en_us/video/museum-of-feelings/56940f99ba3bbc413a53df36

New York Times, “Selfies and a Sales Pitch at The Museum of Feelings:” https://www.nytimes.com/2015/12/09/nyregion/museum-of-feelings.html